Pankaj Deshpande

In a world that is drastically transforming itself, there is no discovery that the corporate world is also changing. According to Forbes' Technology Council members, they predict that 13 jobs will be automated by 2030. Who knows, machines could be achieving at least 70% of jobs that people perform now by the year 2050. But that is years beyond our time, and the only way to move along with today's fast-paced modernized domain is to acquire some innovation leadership skills.  What Is Innovation Leadership? Innovation leadership is an expression where businesses adopt different methods to create authentic first-of-its-kind kind products and services. Innovation leadership strives to achieve a specific creative goal that changes according to their customers' needs.  Effects of Innovative Leadership at the workplace The workplace benefits from the extra creativity of the employees since they are motivated to take risks. Harvard business review shows that employees feel psycholo...

Necessity is said to be the mother of inventions but isn’t innovation an important part too? Novel ideas and even concepts are being introduced in the market day in and out. People are more attracted to things they have not seen or experienced before; people need innovation! If ‘basic need’ were the only requirement of humans, there wouldn’t be a variety of concepts and competition in the market.  Did you know? About forty percent of the leaders and entrepreneurs in the United Kingdom fail because they fear their ideas. But, you can’t succeed if you don’t start. So, let us look at some product innovation ideas that you need to know.  Latest product innovation ideas A pillow that is meant to hold your tablet  Don’t you feel tired of holding that tablet in your hands for a long period of time? Would you not feel comfortable grabbing and hugging a pillow instead? A pillow tablet does that. It allows you to feel comfortable attending a long and boring online lecture or watch...

In an ever-growing and competitive world, creativity is the best tool for success. But it should be properly utilized. Without good management companies will find a decrease in their profits, even if they have good creative ventures. This blog aims to introduce and explain the very significant topic of creativity and innovation management .  What is creativity and innovation management? It is a tool that fills the gap between the theory and practical applications of organizing imagination and innovation.  It is a tool that gives managers insights into introducing innovation within their organizations. It also helps in boosting the development of the creative performance in their staff. 94% of managers look for creativity while enrolling candidates.  There are five pillars in creativity and innovation management. These are: Communication : Make it clear how much you/the company values innovation. Create an innovative platform where everyone can brainstorm and share their i...

Today, innovation is much more than just new technologies, products, creations, or methodologies. It is about the interconnection between a product and a user, between a person possessing the ability to create wonders with the ecosystem. The two seemingly unrelated words, “marketing” and “innovation,” have a significant connection that is almost very disadvantageous to ignore. They serve as collateral assets to each other; an innovation needs amazing marketing to succeed, while marketing needs innovation for the success of its products. Marketing Innovation , thus, is the need of the hour to dive into the constantly changing world with the progress each day that does not see the sky as its limit.  What exactly is meant by Marketing Innovation? The only constant thing in the world is change, and marketing innovation is the best way of implementing this into reality. With significant changes in product design, management, packaging, promotion, placement, and pricing, marketing innova...