Pankaj Deshpande

Innovation is the bulb that will light the future of an organization. If a company wants to foster and prosper, organizational innovation should be the topmost priority in their business model.  According to a survey by Gartner, around 91% of marketers, 91 percent of marketers lead and support innovation initiatives. Innovation helps in saving resources which include time and money. These innovation principles give a competitive advantage to an organization over the companies that are already prevailing in the system. Some ways to foster the application of principles of innovation in an organization are:  Create room for innovation: To promote organizational innovation , a company must rise above the conventional resources and processes existing in the organization. A person should not conform to the existing procedures used as it would limit growth. By pushing the boundaries of a person and adopting the culture of innovation, employees would achieve the best to their abilitie...

About this Course Learn how business model innovation can deliver more lasting competitive advantage, particularly in disruptive times. This model will introduce the basics of construction an innovative business model and give tools to work with your business idea. The module will introduce both general business strategies as well as the different building blocks of a business model. The different sessions will work through the Business model canvas and discuss different ways to think about your business idea in terms of Value, Customers, Customer Relationships, Channels, Activities, Resources, Relationships, Cost and Revenues. Meet your Instructor I am an Associate Professor of Media Technology, appointed Excellent Teacher at Umeå University and, since 2011, acting as the director of the highly-rated integrated five-year Master of Science program in Interaction Technology and Design at Umeå University. I hold dual MSc degrees in Engineering Physics and Business from Umeå University an...