Pankaj Deshpande

Everything revolves around how innovative and compelling the products and services developed are by a firm or an enterprise in the modern world. Innovation is the key to growing businesses. A business that is capable of generating new items can set itself apart from its competitors. As a result of this, they obtain a higher market drive. What is Innovation? What makes it so crucial for businesses?  What is Innovation? Innovation in businesses is all about creating new products, ideas, and processes. However, this is not the only definition of Innovation. Innovation also includes modifying existing processes to meet the requirements of end-users. The main aim of these innovations is to reach and gain loyal customers while also solving and giving them products needed in the market.  One of the key reasons why Innovation is vital for firms is that it adds value to the organization and instantly generates market demand. As a result, the company's revenue and reputation increase. Apart

  Once upon a time, while mankind was slowly discovering its inherent capability to evolve, many miracles came to light. Since then, human beings have been balancing their beliefs between laws of nature and some of Einstein’s. While the world has seen a million years and more, mankind is yet to adapt fully and freely, its natural instinct of innovation. From nursery to business schools, It has always been valued as an ‘added advantage’. Unaware of the inherent capability of human beings, innovation longed for many years to be loved by us. As the era of technology came in, science took over the conversation to an ‘intellectuals only’ level, leaving the regular crowd away. But it is said that innovation’s story goes way back to the  forbidden fruit . An apple introduced us to thinking, while another is still showing us how to ‘Think Different’. The world has witnessed the wave of innovation in all phases through a progressive relationship. And look’s like now it’s trying to win it back