Pankaj Deshpande

If you consider yourself to have an entrepreneurial mind and always think of innovative ideas, you may find value in earning an MBA in Innovation. Through this course, students will acquire the tools they need to bring their business ideas to life and put them into action. Even people already in the business world can find value in earning a master's degree in innovation.  Moreover, organizations that previously saw MBA in innovation only as an alternative for differentiation now realize it as a guarantee for their survival. Brief about MBA in Innovation What is an MBA in innovation? It is a program designed to help individuals perform an essential job function and bring fresh and revolutionary ideas to the table. Not only that, but students must also be able to develop leadership skills and learn to make better business decisions while they are earning their degrees. Additional skills that students can learn more about include ethical decision-making, creativity, teamwork, commun...

Customer-Centric Innovation in Business  A product is introduced in the market when an organization assesses a gap between the needs of the consumer and the market that they can fill. Although businesses want to get the maximum profit from these products or services, the primary focus remains on providing goods or services to meet the customer’s demands and resolve their issues.  What is customer-centric innovation?  Customer centric innovation is product innovation, with the customer being at the heart of the process. In this approach of business innovation, the focus is given to customer needs, satisfaction and feedback. A customer-centric innovation would imply that the organization will actively work to create better products for its consumer base based on the following questions:  What do customers like about our product? What can we do better? What is an unnecessary or not updated feature you would recommend about our product? How to create customer-centric in...

Any company wishes to do profitable business, laying out a business model is a core strategy to achieve this goal. However, suppose a business fails to revamp and update its business model with the changing trends in the industry or the world in general. In that case, you can be assured that the company will not sustain itself in the highly competitive market for long. What is a business model? The business model of a company refers to the company’s detailed plan that drives its members and associates to work to attain maximum profit. A business model consists of all the products and services that the business wants to sell, its targeted customer base, and the company expenses. Any investor will look at these numbers before investing in the growth of the company. So, a successful business model will attract more investment and growth opportunities. Why is it essential to have a well-curated business model? The two essential levers of a company's business models are pricing and cos...

Design Management can be defined as the ongoing processes, business strategies, and decisions to support innovation. Innovation leads to unique, effectively-designed products, services, communications, and brands that enhance the quality of our lives and provide businesses with a boost in the market. What is an MBA in Design Management? MBA in Design management is a specialized programme that bridges the gap between the disciplines of business administration and design programs. Every company requires employees that understand the importance of design and execution as the central aspect of their business model. This was very evident in the 1980s and 1990s, and the 21st-century design has led to businesses turning into global trendsetters. A well-designed brand, product, or service thus will be the cornerstone of its success. Design innovation promotes and needs to collaborate with effective business strategies to create a brand legacy.  Who can apply for an MBA in Design Managemen...