Pankaj Deshpande

In the era where social media is not less than a drug, innovation and technology have become an integral part of every company in this competitive corporate world. According to a report from Emarsys,2019, 45% of the total world population is engaged in social media, making it a powerful medium. This ever-increasing value of social media calls for an effective innovation strategy by each company focusing ideally on digital innovation for business growth and expansion. So, mentioned below are 5 Digital Transformation that will help transform your company. Artificial Intelligence AI is a magic spell that gives intellectual access to humans to machines. Artificial intelligence is already being actively used in the automation of work, data analytics, and processing of natural language. Artificial Intelligence is the future of innovation and technology that would be used actively in the business world. It helps your business grow by forecasting consumer behavior, customer service through te

  Innovation in Organization Innovation in Organization is as important as education in a human's life. Education helps a person grow and improve themselves; similarly, business innovation ideas help an organization grow and stand out in the crowd. According to research conducted by McKinsey, "84% of the executives mentioned that innovation is the most important part of the growth strategy". A study done by Booz and Co. states that "the organizations that follow the pro  innovation culture  have 30% more growth rate as compared to other organizations." Importance of Business Innovation Ideas Incorporating innovation in your business strategy helps you grow as a brand. Innovation makes sure that the products you sell or the services you offer do not become insignificant. Innovation allows you to stand out in the market. Innovation helps you establish a long-term relationship with the customers. Innovation not only helps your business grow but also enhances your b

Evolution is a very necessary component for an organization of any kind. A company that wants to stand out in the market, regardless of the niche in which it will be inserted, will need at some point to bet on  Product Innovation  otherwise, it will be massacred by the competition. So, let's know more about it! What is Product Innovation? Product Innovation  is the development of new goods or services to be launched in the market. It can also be an improvement in the functions and assignments of an existing product. The idea is to gain space with pioneering changes, which may or may not involve high technology. Often, a simple and organic idea can be very innovative and attract consumers' attention. Without a doubt, it is a necessary step that must be taken to remain active in the market. Types of Product Innovations There are 3 types of  Product Innovations: Radical Innovation :  It consists of innovative ideas, high risk, considerable investment and market changes. Incrementa

About this Course A product’s price, design or advertising are no longer the sole parameters to beat the competition. Rather, understanding customer needs, knowing their ability and willingness to pay are the factors that decide competitive advantage. Data’s role in a business has never been more valuable. We have now entered into what can be called as the third generation of business intelligence (BI). But the role of a BI team has always remained the same – to understand and analyze the past and use that knowledge to make better decisions in the future. Business intelligence, big data and analytics are changing how organisations operate and make decisions. Power BI offers a comprehensive set of AI capabilities which help customers analyse text and images, build automated machine learning models, interact with data by asking questions, and automatically detect patterns in data, all through interactive visual experiences. Business Intelligence Market to Reach USD 39.35 billion by 2027.

About this Course Learn how business model innovation can deliver more lasting competitive advantage, particularly in disruptive times. This model will introduce the basics of construction an innovative business model and give tools to work with your business idea. The module will introduce both general business strategies as well as the different building blocks of a business model. The different sessions will work through the Business model canvas and discuss different ways to think about your business idea in terms of Value, Customers, Customer Relationships, Channels, Activities, Resources, Relationships, Cost and Revenues. Meet your Instructor I am an Associate Professor of Media Technology, appointed Excellent Teacher at Umeå University and, since 2011, acting as the director of the highly-rated integrated five-year Master of Science program in Interaction Technology and Design at Umeå University. I hold dual MSc degrees in Engineering Physics and Business from Umeå University an

About This Course Learn how to gain a competitive edge in the market for your offerings and build a brand that your customers can connect with. Contrary to belief, the responsibility of selling does not lie only with the Sales & Marketing team of an organization. Every employee has the power to build relationships with customers, persuade them to make purchases and generate repeat business. Today, the world is at an exciting juncture where business and technology cannot function without merging seamlessly with each other, and the same principle applies to Marketing too. In this module, you will learn how to gain a competitive edge in the market for your offerings and build a brand that your customers can connect with. The different sessions, supported by industry case studies and projects, will help you achieve your business goals effectively in the digital age. Meet your Instructor I am a Marketing and Communications professional with more than 17 years of experience in various IT

About this Course Learn how customer experience innovation is changing business practices to meet customers’ changing perspectives. The best companies understand that the most sustainable form of differentiation is Customer Experience Innovation. To, win today, companies need to create innovative personalized customer experience beyond just an operational excellence mindset. This program is specially curated to provide holistic experiential learning on how to create innovative customer experiences. Learn Customer Experience Innovation framework and practice how to optimize, align and innovate your customer experiences journey. Meet your Instructor Fast-paced business entrepreneur is adept at scaling up technology startups. Deep experience and passion in setting up Global Technology Centers driving digital transformation, establishing new competencies, creating a working culture fostering innovation, learnability, respect, trust & happiness. Skilled in meeting emerging technology tr